Success Story | Foundr MAGAZINE
An incredible, Co-founder Lalit Arora From UBON, A gadget accessories and consumer electronics brand
The exclusive interview with Lalit Arora, the visionary co-founder of UBON, a pioneering brand in the realm of contrivance accessories and consumer electronics.
With a profound passion for invention and a keen eye for request trends, Lalit has played a vital part in shaping UBON into a global miracle. As we claw into the trip of this trailblazing entrepreneur, we will uncover the alleviation behind the brand’s commencement, its remarkable growth, and the inestimable perceptivity gained from times of driving invention in the tech assiduity.
Join us as we explore the mind of a leader whose unvarying commitment to excellence has propelled UBON to the van of the request.
Meet Mr. Lalit Arora, the accomplished Co-founder of UBON, India’s premier contrivance accessory and consumer electronics brand, feeding to the requirements of “Connected Consumers ” and “ People- on- the- go. ” with scale from Delhi University and a strong family heritage in the business, he established UBON in 2005.With a background in the electronic assiduity and armed with a commerce degree from Delhi University, Lalit’s seductiveness with electronics and mobile accessories led him to pursue his passion as an entrepreneur. As the principal utopian behind UBON, he turned his vision into reality by co-founding the brand. Deeply devoted to managing and nurturing the company.
Lalit’s unvarying commitment to its growth and development remains unmatched. With a grim focus on delivering products that meet consumers ’ conditions and demands, he ensures utmost satisfaction in every UBON immolation. Beyond his business trials, Lalit’s heartstrings extend to music, wildlife, and the endless pursuit of entrepreneurship. His enthusiasm for new technologies and fidelity to launching innovative products that enrich consumers ’ lives are the driving forces behind UBON’s continued success.
The brand offers a different range of products, including neckbands, dishes, power banks, and Bluetooth speakers. Lalit’s vision drives UBON’s invention and pan-India presence with over 250 distributors. Committed to excellence and client satisfaction, UBON aims to shape the future of technology with slice- edge products. Lalit’s leadership positions UBON to come India’s premier brand in the mobile accessory request.
Responsibilities as the Co-founder of UBON:
As a co-founder, I assume several crucial liabilities within the association. These include furnishing oversight for diurnal operations, managing the procurement of factors and accoutrements , efficiently coordinating force, overseeing distribution through colorful channels, and icing the perpetration of effective branding strategies. These liabilities are integral to our charge of delivering high- quality products and services to our guests while maintaining functional excellence and brand elevation in the request. Kindly brief us about your company, its specialization, and the products that it offers. Lalit Arora UBON has established a robust pan-India presence, uniting with over 250 distributors in roughly 3000 metropolises and feeding to millions of consumers across the country.
Our brand successfully straddles both offline and online platforms, icing easy availability for a
different client base.
Driven by cutting- edge exploration and development, UBON offers an expansive array of mobile accessories, including Bluetooth speakers, headphones, dishes, lines, auto accessories, care products, swell defenders, and more. Presently, our product range boasts over 700 mobile accessories and models, enabling us to feed to a wide and varied consumer member and expand our request reach.
Inspiration behind start UBON and enter the gadget accessories and consumer electronics market?
Lalit Arora:
UBON was born from a vision to address gaps in the electronics assiduity by creating a brand that concentrated on delivering affordable, high- quality accessories to consumers. Our brand name, UBON, signifies “ You ’re Born to be Happy,” emblematizing our commitment to enhancing stoner guests .
UBON stays Innovative and keeps up with the rapidly evolving technology landscape?
Lalit Arora:
We prioritize invention and strive to remain at the van of the technology geography by investing significantly in exploration and development. This empowers us to incorporate slice- edge features and capabilities into our products, icing that we stay competitive in the request.
The design and development of gadget accessories to meet customer needs and preferences?
Lalit Arora:
Our approach to design and development revolves around our guests. Through nonstop feedback channels and open conversations with consumers via our distribution network, we gain precious perceptivity into their requirements and preferences. “ Need is the mama of invention, ” and our design process is naturally driven by fulfilling those requirements.
The gadget accessories and consumer electronics industry and how you overcome :
Lalit Arora:
The contrivance accessories and consumer electronics assiduity presents a range of challenges, including shifting raw material prices, violent competition, evolving client preferences, and the frequence of low- quality, affordable products. To overcome these obstacles, UBON remains married to maintaining exceptional product quality, continually investing in exploration and development, and laboriously harkening to our guests ’ feedback to acclimatize to changing request demands.
What way do you take to insure effective marketing and brand positioning for UBON? using Social Media Feting that a significant portion of our client base comprises youthful individualities aged 16 to 40, we use colorful social media platforms similar as Instagram, Facebook, and Google Advertisements for online marketing and brand positioning.
Influencer Marketing:
uniting with famed agencies, we apply influencer marketing strategies to enhance brand visibility and mindfulness. Events and Exhibitions Active participation in expositions and exhibitions plays a pivotal part in reaching a wider followership and promoting our brand.
How do you fantasize UBON’s impact on the future of technology and the lives of consumers?
Lalit Arora:
At UBON, we fantasize making a profound and positive impact on consumers ’ lives through continued invention and the delivery of top- quality products. Our R&D- driven approach, coupled with constant feedback from druggies, empowers us to give slice- edge, swish, and innovative mobile accessories for druggies from all walks of life. Our ultimate thing is to be the commanding brand in the Indian request, driven by creativity, professionalism, and stoner- centric invention. UBON aims to round and enrich ultramodern cultures with its revolutionary widgets, continually pushing the boundaries of mobile appurtenant elaboration to new heights.